What do I need to know before starting a website?

Here are the main questions that you need to answer before hiring a designer or building your own business website.  If you are hiring a designer, then please get this information filled out with all the relevant files and links.  

  • Do you have a logo? 
  • Do you have a color scheme? 
  • Do you have a domain? 
  • What is your budget? 
  • General speaking, what do you expect for that budget? 
  • What exactly do you sell? 
  • Who do you sell to? (Who is your target audience?)
  • What are they looking for when visiting your website? 
  • Why should they buy you versus the competition? 
  • Why should they buy you versus doing it themselves? 
  • What are your top value propositions? 
  • What pages do you think you want on the site? 
  • What marketing do you already have? (social media, email, collateral, etc.  please list all links)
  • Do you want the site to be found on search engines? 
  • What are your 5+ top competitors, and their links? 
  • What are your 5+ favorite websites in any field, based on their design? 
  • When do you need the site live by?